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Blog - FieldPie: Saha Satış Otomasyonu - Part 2
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Pazarlamada 4P kavramına hızlı bir bakış: Perakendede pazarlama yönetimi nedir?

By |Ekim 18th, 2017|Categories: Saha Yönetimi|

Perakende pazarlaması, ürünlerin, son kullanıcıyla buluşmak üzere, mağaza ya da markete ulaştırılması sürecinin bir parçasıdır. Ticari bir ürününüzün olması, pazarlamaya konu ilk adımdır. Pazarlamanın konuları içinde, ürünün planlaması, tutundurma çalışmaları ve sunumu vardır. Perakende pazarlaması [...]

Saha satış ekiplerinin dikkatine: Sahada yaygın 3 hata

By |Ekim 10th, 2017|Categories: Saha Yönetimi|

Deneyimli saha satış profesyonellerinin de çok iyi bildiği gibi; saha satış ekipleri, yöneticileri ve ofis arasındaki bilgi akışını sağlıklı tutabilmek, saha satışının en temel problemlerinden biridir. Bu akışı sağlıklı tutabilmenin temel koşulu ise, iletişim kanallarının, [...]


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